Your mission deserves more than attention—it deserves action.

I work with you to build a stronger brand, sharper messaging, and a strategy that connects with the right audience and moves them to engage.

TRUSTED BY

My Approach: Connect. Collaborate. Convert.

Good work doesn’t happen in a silo.  I believe becoming a true partner with your organization is crucial to driving a result that you can see start working right away. 

Connect

Deeply understand what makes your organization tick through immersive discovery.

Collaborate

Going beyond the weekly check-in to work alongside your team to co-create solutions that can fit seamlessly into your day-to-day.

Convert

Build you something you can use! Not something that sits in a drive collecting virtual dust. 

Services

I have three core service areas that are designed to offer you the most value, and leave your organization in a stronger position than when you started?

Don't see something that fits? Let’s create a custom plan that works for you.

Strategy + Messaging Development

A three-phase process that is a deep dive into your brand and uncovers the unique qualities of your nonprofit that is crafted into a strategic and actionable plan that helps your effectively reach your target audience. 

Phase 1

  • Full Brand Audit

  • Competitive Review

  • Stakeholder and Audience Survey and Interviews

  • SWOT Analysis

Phase 2

  • Communications Strategy

  • Messaging + Content Framework

  • Audience Segmentation

  • Operational Plan

Phase 3

  • Messaging Toolkit

  • Team Training

  • Weekly Check-ins 90 days post implementation

Messaging Sprint

Feel good about your strategy but feel like your messaging is a bit stale?  My 4-week messaging sprint will re-energize your messages so they are hitting the right notes with the right audiences and are uniquely ownable to your organization. 

Week 1 Discover

I dig into your current messages to identify what’s working and where there is opportunity. 

Week 2 Define

I clarify your core messages, positioning and voice to build a strong foundation that aligns with your strategy

Week 3 Develop

I translate the messaging into real-world applications - think website copy, campaign language and key talking points your team can actually use

Week 4 Deploy

I refine, finalize, and equip your team with messaging toolkits and guidance so they can put everything into action right away. 

1:1 Coaching

with Gina Bollus / Founder of Bollus Communications

Sometimes, you just need a little boost. My 1:1 monthly coaching program is designed to help you elevate your communications strategy without the cost of full or part-time staff. I offered tailored guidance, expert advice, and actionable insights to empower you to tell your story effectively.

This is a great option for nonprofits with 1-2 person comms teams and limited budgets. 

Support includes:

  • Live weekly check-ins

  • Message and storytelling refinement

  • Content calendar review and refinements

  • Real time content review and editing

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